Managing content to meet your business objectives
Information asset management (IAM) is the combination of strategies and processes for aligning the information held by an organisation with the priorities of the business. In this context, enterprise content management (ECM) is the technological management of content, whilst IAM makes it happen and provides a set of services for evaluating clusters of information as corporate assets.
IAM addresses the key business issue of turning unmanaged information into actively managed information, and enables you to get the right information consistently, to the right place, at the right time, for minimum cost.
Current business initiatives such as collaboration, simulation; modelling, knowledge management, regulatory compliance, and information lifecycle management, all depend on a successful programme of information asset management.
Furthermore, legal requirements and regulatory compliance issues mean IAM is critical to all publicly owned companies, which have to keep up with new and emerging regulations to avoid financial penalties.
